Jennifer Lees-Marshment | From Political Marketing to Magna Carta – and back
From Political Marketing to Magna Carta – and back: Finding connections between an 800 year old document and modern politics I am an expert in political marketing – how politicians, parties and politicians use business techniques and concepts to win elections, achieve change and maintain power. It’s a fast moving, rapidly developing area of practice … Continue reading Jennifer Lees-Marshment | From Political Marketing to Magna Carta – and back